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Behind The Scenes In The Blogosphere: Learning from Veteran Bloggers

For those new to blogging or considering entering the ‘blogosphere’, you might find it helpful to review “Behind The Scenes In The Blogosphere,” a study of 74 pioneering bloggers (running blogs for 3 years or more) conducted by Professor Nora Ganim Barnes at the University of Massachusetts Dartmouth’s Center for Marketing Research.

Prof. Barnes’ study […]

Authentic blogging (and otherwise)

In January, Bill Marriott, the CEO of Marriott International, joined the ranks of bloggers. Really? I wonder if anyone really believes that the CEO of an international corporation can be a committed blogger? Dictating his comments? Maybe. Ghostwritten? Probably.
The first post in early January was about 50 years in the hotel business. There were 44 […]

Event blogging

Increasingly popular these days are blogs that relate to a specific event. Blogger Amy Gahran outlines some very helpful guidelines in a recent post about conference blogs. In a related post, she also covers types of topics appropriate for a group conference blog.
One issue for religious communities and faith groups is lack of control of […]

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